Pick a company within the Hospitality industry to be the consultant coming in to develop a plan to save the tanking business
1. Pick a company within the Hospitality industry to be the consultant coming in to develop a plan to save the tanking business. You have 12-months to implement your plan (think Hotel Impossible/Bar Rescue/Restaurant Impossible – view those shows if needed). Creativity and current trends can be very helpful.
An example, I will include was a failing restaurant located in Sanibel Island (Doc Fords) was about to go under financially, so the owner was going to sell…a consultant came in a created a theme for the restaurant and tied in an annual fishing tournament based off a book series from a local famous fiction author. The restaurant is now a booming success and has multiple locations on the island.
For your plan, you will need to create the following with the attached worksheet:
Patron Profile [before you can fix and save a company…you will need to completely understand their target customers]
Prospect Brainstorm
Prospect Master List with prepared follow-up
2. PRESENTATION: After you have completed the worksheet, create a Powerpoint with the following slides [MIN 16 Slides – MAX 21 Slides]:
Introduction of the company/Current Issues
Proposed plan to increase revenue (should be several tactics, not just one; also specify exact goal of increase)
Patron Profile [before you can fix and save a company…you will need to completely understand their target customers]
Prospect Brainstorm
Prospect Master List with prepared follow-up
Timeline of tactic roll-out
Forecasted Budget for new revenue stream (with considering expenses)
Future growth maintenance plan [where do you see this going in 1 – 3 – 5 years]
Answer preview to Pick a company within the Hospitality industry to be the consultant coming in to develop a plan to save the tanking business
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