Focus on your innovations and creativity in a global environment.
Unit 5 Assignment: Strategy in the Global Environment
Assignment: Your Business Strategy in the Global Environment
This week’s materials focus on your innovations and creativity in a global environment.
Congratulations! You have just started a new business!
Your assignment has three parts, but is submitted in one paper.
1. First, tell me what your new business is. Do you provide a service, or a product? Define this business you have spent so much time dreaming of starting.
2. Next, develop a PEST Analysis using this template: PEST-analysis-template-doc.doc
.
3. Finally, describe how you are going to grow this business in the global environment.
Here are the requirements:
• For Parts 1 and 3, develop a Word document and clearly label each section. Use APA formatting (no Abstract required). Focus on quality of writing and content, as opposed to length.
• For part 2, use the PEST Analysis Template. Your PEST analysis needs to be placed in an appendix section of this combined paper.
• Review and follow the grading rubric
• Submit your completed assignment (1 paper with all 3 parts) to the SafeAssign link by
Answer preview to focus on your innovations and creativity in a global environment.
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